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Christmas Marketing Ideas for Small Businesses Dec 06, 2019 »

It’s the most wonderful time of the year! Christmas is the perfect time to spread some cheer and promote your business. Keep reading to learn valuable holiday marketing techniques that will help your small business this season.

Christmas Sale

Black Friday isn’t the only time to pass on major savings to your customers! Buying Christmas gifts can be incredibly pricey, and smart shoppers are on the hunt for discounts and sales. The forecasted average consumer will spend $1,048 this year on…

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Revamp Your Branding Nov 29, 2019 »

Branding is a concept that is largely discussed, but difficult to definitively pinpoint. This is due to its conceptual nature. A brand is rarely ever based on objective truths, but rather subjective thoughts, feelings, and attitudes. Despite its abstract makeup, there are many steps that businesses can take to ensure their branding is impactful!

Stay Strategic

Every decision, word, and action made by your business reflects your brand, no matter how small. Thus, it is imperative that your brand is…

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Benefits Of Hiring Freelancers Nov 22, 2019 »

It can be hard to find the time and energy to do it all on your own. In today’s world, you have to constantly churn out new content to stay relevant. Instead of getting overwhelmed and overworked, consider working with freelancers to help with the workload. Not convinced? Check out the benefits of hiring freelancers:

It's Cost-Effective

Not every business has the budget to hire another full-time team member. That’s why freelancers are a much better option because it’s up to you how…

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Establishing Professional Partnerships Nov 15, 2019 »

Professional partnerships can be very beneficial for businesses—especially small businesses. Co-marketing with other local establishments that aren’t direct competition can help you reach a larger audience. By partnering with each other, you can both grow your customer base. Work together to come up with a cobranded campaign and promote each other in your community. Check out our tips on how you can maintain a successful professional partnership.

Decide On A Cobranded Campaign

Once…

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Preparing For Small Business Saturday Nov 08, 2019 »

Small Business Saturday is coming up on November 30th, and it’ll be here in no time. “Small” might be in the title, but this day is HUGE for small business owners. Millions of shoppers turn out for Small Business Saturday every year. That’s why it’s so important that your business is participating and marketing this event to your consumers. If you’re a little late to the game or need some help brainstorming, we have a few ideas that can help you get started.

Let…

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