It’s the most wonderful time of the year! Christmas is the perfect time to spread some cheer and promote your business. Keep reading to learn valuable holiday marketing techniques that will help your small business this season.
Black Friday isn’t the only time to pass on major savings to your customers! Buying Christmas gifts can be incredibly pricey, and smart shoppers are on the hunt for discounts and sales. The forecasted average consumer will spend $1,048 this year on Christmas gifts alone! A sale is a great way to entice potential customers, increase foot traffic, and develop intrigue in your products or services.
Festive Packaging & Decor
Seasonal bags, boxes, and decorations are eye-catching and adorable ways to advertise. Christmas-themed packaging is great for shoppers interested in buying stocking stuffers or gifts for their friends, family, and coworkers. Try decorating your shop with lights and tinsel to let shoppers know that your shop is full of Christmas spirit! Make your store a welcoming and jolly environment for customers.
Focus Big & Small
Your business may be small and local, but the Internet can help you get connected with engaged shoppers around the country. Develop an online presence for your store by being active on social media. Sites like Facebook and Instagram are great places to cultivate a following and showcase your products. If you’re having trouble, sign up for FGmarket social media services! Our professionals can assist you with your business’ online marketing efforts.
Give Back To Your Community
The true meaning of Christmas is spreading love, joy, and kindness. Consider donating a portion of each sale to a non-profit in your community, such as an animal shelter or homeless shelter. Consumers will feel good about their purchase knowing that they are helping those in need this season.
There are so many things you can do to celebrate the holiday season when marketing your business. Try the steps above and let us know how they work for you!