I’m sure you’ve heard the phrase ‘You’ve got to spend money to make money.’ While this might be true for some, it’s definitely not the only way to make money—especially if you own a small business. Marketing on a budget can be done, and done successfully! Take a look at our guide on how to get the biggest marketing bang for your buck.
Ask for Referrals
There’s no harm in asking your consumers for a referral. Just remember to be confident in your abilities and the quality products/services you provide. Win them over by emphasizing the great benefits you have to offer.
Get Free Publicity
Yes, that’s right—free publicity. But how can you do that? By reaching out to local media outlets and inviting them to any grand openings, charity events, or special occasions. You can also get involved with other businesses’ events by offering to co-sponsor. Don’t forget about social media! This is the biggest free marketing tool you could be using—so use it wisely.
Start a Blog
Blogging is a wonderful marketing idea for any business, big or small. When you start a blog, your business is developing a tone of voice that consumers can start to recognize. You can also promote your blog on your social media platforms, expanding your audience and exposure.
You don’t have to be a large corporation with a large budget to utilize successful marketing techniques. Use this guide on how to market with a small budget and see the response your business will get!